
Multi-Channel Growth for Pet Supply Brand
Client: PawNova
Platforms: Amazon + Flipkart + Meesho
Category: Pet Accessories (Leashes, Beds, Grooming Tools)
✅ Objective:
Establish a strong presence across all 3 platforms within 3 months.
Strategy:
- Created tailored listings: Premium images for Amazon, budget combos for Meesho
- Used “Breed-specific” targeting in bullet points & images
- Conducted keyword split testing across platforms
- Used Flipkart’s in-app live promotion feature
Results (90 Days):
- ₹13.7 Lakh total GMV across platforms
- Amazon Subscribe & Save opt-ins up 52%
- Flipkart’s return rate dropped from 18% to 6%
- Meesho combos hit 500+ daily orders by Week 4