Multi-Channel Growth for Pet Supply Brand
alexa 17 June 2025 No Comments

Multi-Channel Growth for Pet Supply Brand

Client: PawNova
Platforms: Amazon + Flipkart + Meesho
Category: Pet Accessories (Leashes, Beds, Grooming Tools)

✅ Objective:
Establish a strong presence across all 3 platforms within 3 months.

Strategy:

  • Created tailored listings: Premium images for Amazon, budget combos for Meesho
  • Used “Breed-specific” targeting in bullet points & images
  • Conducted keyword split testing across platforms
  • Used Flipkart’s in-app live promotion feature

Results (90 Days):

  • ₹13.7 Lakh total GMV across platforms
  • Amazon Subscribe & Save opt-ins up 52%
  • Flipkart’s return rate dropped from 18% to 6%
  • Meesho combos hit 500+ daily orders by Week 4

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