Affordable Furniture Brand Becomes Flipkart Favorite
Client: FurniNest
Platform: Flipkart
Category: Home & Living (Chairs and Shelves)
✅ Objective:
Increase brand visibility and conversion during seasonal Flipkart sales.
Strategy:
- Added “assembly video” + material comparison charts
- Offered “Buy 1 Get 1” combo on chairs
- Activated “Furniture Rush Hour” hourly deals
- Introduced EMI and no-cost delivery options
Results (30 Days):
- ₹21.5 Lakh+ sales during Flipkart Furniture Fest
- Ranked #4 in “Study Chair” and #6 in “Wall Shelf”
- COD returns reduced by 60% with clear images and a warranty policy
- Over 1,000 units sold within 3 days of launch promotion