Client: HerbVeda
Platforms: Meesho + Amazon
Category: Herbal Skin Care

✅ Objective:
Launch a new line of paraben-free skincare in budget and mid-range price points.

Strategy:

• Unique combo kits (face wash + serum) priced for Meesho margins
• Optimized backend keywords for Amazon search
• Used influencer UGC videos for the Amazon listing
• Meesho promos used resellers to create demand in rural belts

Results (60 Days):

• Amazon BSR reached under 500 in “Herbal Face Wash”
• Meesho generated 11,000+ orders in 45 days
• ₹6.5 lakh revenue in 2 months from combined platforms
• <2% return rate due to better instructions and trial pack inclusion